Which selling method involves attempting to sell higher-priced items than what the customer originally considered?

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The correct answer is upselling. This selling method focuses on encouraging the customer to consider higher-priced options than what they initially intended to purchase. For instance, a salesperson might suggest a premium version of a product that offers additional features or benefits, thereby enhancing the customer’s experience and satisfaction while simultaneously increasing the sale amount.

Upselling is effective because it addresses the customer's potential needs or desires for better quality or enhanced features that they may not have realized fit within their budget. This approach not only improves the average transaction value for the seller but can also lead to greater customer satisfaction when they feel they are receiving more value for their money.

In contrast, suggestive selling doesn't necessarily aim at higher-priced items, but rather suggests additional products that complement the customer's original choice. Cross-selling involves selling related or complementary items, and transactional selling focuses primarily on closing a sale rather than enhancing the customer's purchase choice. Therefore, upselling uniquely highlights a strategy specifically designed to elevate the customer's consideration to more expensive options.

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